Commercial Path · Level 3
Auto DigitID Commercial Expert
Lead complex AIDC opportunities from account strategy to executive decision and commercial close.
Strategise · Engineer Value · Orchestrate · Negotiate · Close · Grow
What this credential is not. A commercial leadership credential. It is not a technical architecture credential and does not confer a technical role title.
01
Who it is for
Sales directors, enterprise account managers, channel leaders, business development managers and country managers.
Prerequisite: Auto DigitID Professional. It is the shared foundation for both paths — if you already hold it, you do not take it again.
02
Curriculum
13 modules · 90–120 hours.
- CE01 Enterprise Commercial Strategy Market, segment and portfolio strategy for an AIDC business.
- CE02 Strategic Account Management Account mapping, white-space analysis, executive relationships and multi-year account development.
- CE03 Complex Opportunity Leadership Buying committees, political landscape, technical champions, economic buyers, blockers and competitive strategy.
- CE04 Advanced Value Engineering & Investment Cases Baseline cost, current losses, labour impact, error and compliance cost, productivity and risk reduction.
- CE05 Executive & Board-Level Selling Translating AIDC into the language of a CIO, COO, CFO, CEO, permanent secretary or programme director.
- CE06 Commercial Solution Strategy & Deal Architecture Shaping the commercial anatomy of a solution: hardware, software, services, support and lifecycle.
- CE07 Pricing, Margin & Commercial Economics BOM economics, licensing, professional services, TCO and margin protection.
- CE08 Enterprise Procurement, Tenders & Contracting Tender lifecycle, specifications, compliance matrices, consortiums and local partner structures.
- CE09 Negotiation & Deal Leadership Pricing discipline, discounting, contractual risk, scope boundaries and change control.
- CE10 Ecosystem, Alliances & Channel Strategy Orchestrating OEMs, distributors, integrators, ISVs and consultants around one outcome.
- CE11 Customer Success, Expansion & Lifecycle Value Pilot, deployment, adoption, outcome validation, expansion and enterprise standardisation.
- CE12 Commercial Governance, Forecasting & Leadership Forecast integrity, commercial approvals, deal review and team leadership.
- CE13 Commercial Expert Capstone & Panel Defence A complex opportunity carried end to end and defended before a panel.
03
Assessment
Three stages, deliberately harder than Level 2.
- Stage 1. Knowledge assessment
- Stage 2. Complex opportunity case: opportunity strategy, stakeholder map, solution hypothesis, value case, commercial strategy, risk register and executive proposal
- Stage 3. Panel defence, 30–45 minutes. The panel plays CFO, CIO, Operations Director and Procurement
04
Rates
| Route | Rate | Who it is for |
|---|---|---|
| Standard | $2,195 | Individual candidates |
| Founding Cohort | $1,865 | Until 31 December 2026 |
| Verified student | $1,395 | Enrolled students, verified |
| Academic Partner | $1,095 | Through an active institutional agreement |
| Challenge route | $1,395 | Experienced practitioners — assessment without the coursework |
| Certification Plus | $2,795 | Full programme, toolkit and two assessment attempts |
| Cross-path rate | $1,895 | Holders of the equivalent level or above on the technical path |
| Renewal | $595 | Requires current competency evidence, not only payment |
Instalments: 6 × $399 — $2,394 in total.